by Lisa Koivu | Apr 7, 2020 | Social Media
Bar none, the question I am asked most frequently is how to build an audience on social media. I mean, everyone talks about how you NEED to maintain all of these social media accounts, but it’s hard to come across information about how to build an audience....
by Lisa Koivu | Apr 6, 2020 | Business
Have you heard the phrase, “Make money while you sleep”? It’s a common phrase thrown around the internet marketing world that describes the power of passive income. Make a product one time but reap the rewards for years to come. Passive income can benefit absolutely...
by Lisa Koivu | Aug 8, 2019 | Business
Have you ever heard of the CAN-SPAM Act? It’s something all small business owners need to know about because it includes rules for email marketing. One of the least popular aspects of the law is that you must include a mailing address on all email messages you...
by Lisa Koivu | Jul 10, 2019 | Business
Being a small business owner is hard work! If you want to help your favorite local business thrive but don’t always have money to spend, here are 10 easy ways to support small businesses. Before sharing 10 easy ways you can support small businesses I want to...
by Lisa Koivu | Jun 25, 2019 | Business
I’m sure we all struggle with writing in one way or another. Thankfully, we can all be writing pros (or at least appear to be) thanks to a free app called Grammarly. I was an English major in college and the managing news editor at our college paper, which means...